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The Entrepreneur Luca Milani Clarifies Frequent Misconceptions About The Photovoltaic Sector.
The shine of solar energy has never been so bright in Brazil. With an impressive 32 GW of capacity, this form of clean energy has established itself as the second main source in Brazil, contributing about 15% of the energy matrix, according to the Brazilian Association of Photovoltaic Solar Energy (Absolar). Absolar’s statistics reveal that since 2012, solar energy has attracted more than R$ 155.2 billion in investments and created over 960,000 job opportunities.
However, even with such growth and significance for national sustainability, many doubts still linger. Luca Milani, CEO of 77Sol, is here to dispel these shadows.
Winter Myths: Sun and Energy Don’t Take Vacation
It may seem counterintuitive to some, but solar panels do not hibernate during the colder months. The common misconception is that solar energy production depends on heat, but Milani highlights the distinction between light and heat. The truth is that solar panels generate electricity from sunlight, not from heat. “Even on cloudy days, solar systems continue to produce energy,” assures Milani.
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The world could operate on clean electricity by 2050, but a study indicates that this would require up to 20 TW of renewable energy, more than 9 million hectares for solar, and strong cooperation between countries.
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New catalyst developed by scientists in the USA enhances the performance of water electrolysis without using platinum, reducing operational costs and expanding the potential of green hydrogen as a strategic alternative for industries, heavy transportation, and clean energy generation.
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The era of solar panels attached to roofs is beginning to change with transparent glass that generates energy while keeping the view unobstructed, and perovskite photovoltaic windows already tested in offices in Japan promise to transform entire facades into invisible power plants without blocking light or altering the appearance of buildings.
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The era of silicon alone in solar energy comes to an end with the arrival of perovskite, a material that captures a broader light spectrum, is applied as a thin film, and, together with silicon, reaches a theoretical limit of 45% efficiency in tandem modules.
Raising Property Value With Green Energy
Some fear that installing solar panels may devalue a property. In reality, studies show that properties with solar systems tend to be valued higher. In fact, a survey by the Green Build Council Brazil indicates that the presence of a photovoltaic system can enhance a property’s value by up to 30%.
Installation Flexibility: Beyond Roofs
Another mistaken perception is that solar panels are limited to roofs. Milani explains that, with current technology, they can be installed on facades, land, and even bodies of water, providing a solution tailored to the individual needs of each project.
Proven Durability The robustness of solar panels is often questioned. However, these modules are designed to withstand adverse conditions, from heavy rain to strong winds. Nonetheless, it is crucial to avoid direct impacts, such as kicks, that can damage their efficacy.
Solar Financing: Easier Than You Think
Many consider the acquisition and installation of solar systems to be financially inaccessible. However, companies like 77Sol offer platforms that facilitate access to credit lines and quality equipment. “Investment in solar energy is rewarded by savings on the electricity bill and the optimized financing options available,” says Milani.
Meet 77Sol 77Sol is a pioneer in promoting photovoltaic solutions in Brazil. Through its platform, this startup connects customers to leading companies in the sector, facilitating access to equipment and financing. Founded in 2020, 77Sol has already delivered more than 1.5 million solar modules and has a network of over 12,000 integrators across the country.
Source: Mayra Ribeiro
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