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Lamborghini, Italian Car Manufacturer, Plans to Invest in Brazil with New Plant in Santa Catarina, Which Will Generate Numerous Jobs
Lamborghini plans to invest R$ 300 million in the state of Santa Catarina for the establishment of a new luxury car manufacturing plant in the state. The announcement came from Lamborghini Latinoamérica, the Mexican company that holds the rights to use the brand in Latin America. The company will hold a meeting today with state authorities to seek information on tax incentives and other matters for implementing the plant in Santa Catarina. If established, 1,600 jobs are expected to be created, both direct and indirect.
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Lamborghini Representative Meets with Santa Catarina Authorities to Evaluate New Plant Installation
Jorge Antonio Fernández, CEO of Lamborghini Latinoamérica, is already in the state of Santa Catarina to meet today in the afternoon with Gilson Pierri, the Governor of Santa Catarina, Daniela Reinehr, and with Deputy Mauro Nadal, who is the President of the Legislative Assembly.
During the meeting with the Lamborghini representative and authorities from Santa Catarina, tax incentives for constructing the plant, support for the development center, and the manufacture of other products in the state will be discussed.
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Other states, in addition to Santa Catarina, such as Rio de Janeiro, São Paulo, and Ceará, have shown interest in having a Lamborghini plant.
The New Lamborghini Plant in Santa Catarina
Still under study, the Italian car manufacturer intends to invest in a luxury plant for fully electric vehicles. The investment in this segment could reach R$ 300 million. Garcia states that Lamborghini plans to assemble two cars in the country, one SUV model and one sedan model.
Lamborghini, which has a manufacturing plant for its vehicles in Mexico, previously had a branch in Argentina, but few units were sold (there were already electric models). The CEO of Lamborghini Latinoamérica says that as the plant evolves in the country, the company may transfer its headquarters to Brazil.
Investments and Jobs in Santa Catarina
Among the expected investments to be made in Santa Catarina, in addition to the plant, is the construction of a luxury condominium in the municipality of Governador Celso Ramos, in the Sapiens Parque technology development center.
For the Lamborghini plant project in Santa Catarina, it is expected that 1,680 jobs will be created, with 380 direct opportunities and 1,300 indirect jobs. The anticipated investment is US$ 57 million, or R$ 380 million. In the luxury residential condominium plan of Lamborghini, the entire project has already been defined. Construction will be on a beachfront area of 1.08 million square meters. The project foresees that 200 residences will be in this luxury condominium. The price of each residence will vary, ranging from R$ 5 million to R$ 20 million, says Gilson.
About Lamborghini: The company is an Italian manufacturer of luxury sports cars and high-performance vehicles originally created to compete with the Ferrari brand. In Brazil, the brand has partnerships with Tilibra, a stationery company, with Cronos, a leading company in the buying and selling of luxury watches, and with Passion, a renowned perfume brand.
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