Larger than a Corolla Cross, Ford’s SUV with a 2.0 engine of 240 hp, 4×4 traction, and a premium equipment package costs practically the same as a brand new Volkswagen Tera and draws attention in the used car market; meet the 2021 Ford Bronco Sport Wildtrak.

Ford Bronco Sport can be found for around R$ 148,000 and features a 240 hp engine, 4×4 traction, and a wide list of equipment.

Those looking for an SUV in the used car market currently encounter a curious situation: the Ford Bronco Sport is now being sold for prices close to those charged for new models in lower categories. In June 2026, the 2021 Wildtrak 2.0 version appears in the Fipe Table for R$ 148,325, practically the same value as a Volkswagen Tera High configured on the manufacturer’s website, valued at R$ 149,730. The difference is striking because the two vehicles belong to different segments and offer quite different propositions.

The scenario is the result of the significant price reduction recorded by the sports utility vehicle since its arrival in the national market. Even with the price drop, the model retains features that continue to attract consumers, such as all-wheel drive, a high-power turbo engine, and an extensive list of comfort and safety equipment.

Why the Ford Bronco Sport stands out among used cars

According to the site Mundo do Automóvel para PCD, amid the large supply of used SUVs, few models combine high performance and capability to tackle different types of terrain like the Bronco Sport.

The vehicle’s proposal has always been to differentiate itself from conventional sports utilities. Instead of focusing solely on urban use, the model arrived in Brazil bringing features also aimed at more demanding routes.

Moreover, the current price has broadened the vehicle’s reach to an audience that, at launch, could hardly consider purchasing it.

How much value has the Ford Bronco Sport lost?

When it landed in the Brazilian market in 2021, the SUV had a suggested price of R$ 256,900. Five years later, the Wildtrak 2.0 version’s valuation dropped to R$ 148,325 in the Fipe Table, according to the values of June 2026.

In practice, this represents a reduction of over R$ 108,000 compared to the initial price.

This depreciation significantly altered the model’s positioning in the used and nearly-new market, allowing it to compete in a very different price range than when it was brand new.

What the Ford Bronco Sport offers under the hood

One of the main differentiators of the SUV continues to be its mechanical set. The vehicle uses a 2.0 EcoBoost turbo gasoline engine, capable of delivering 240 horsepower and 38 kgfm of torque.

The engine works in conjunction with an eight-speed automatic transmission and an on-demand all-wheel-drive system.

Highlights of the set include:

• 2.0 turbo engine with 240 hp;
• 38 kgfm of torque;
• Eight-speed automatic transmission;
• 4×4 traction system;
• Capability to tackle low-traction terrains.

This configuration places the model in a distinguished position within the used SUV segment.

Dimensions favor space and a sense of robustness

The measurements of the Bronco Sport also help explain its striking presence.

The SUV features:

• 4.38 meters in length;
• 1.88 meters in width;
• 1.81 meters in height;
• 2.67 meters wheelbase;
• Trunk capacity of 482 liters.

Although some competitors have a greater length, the Ford model presents greater width and height compared to certain market rivals, a factor that contributes to an elevated driving position and a sense of robustness.

Equipment continues to be a highlight

Even a few years after its launch, the list of items offered by the vehicle remains extensive. Among the available features are Full LED headlights, an electric sunroof, and 17-inch wheels equipped with All Terrain tires.

The interior also gathers various equipment aimed at occupant comfort, including dual-zone digital air conditioning, partially leather-covered seats, and electric adjustment for the driver.

Other items present in the package include:

• Heated front seats;
• Keyless entry;
• Induction phone charger;
• Rain sensor;
• Light sensor;
• 110V and 12V outlets.

Safety reinforces the SUV’s proposal

Another point that remains competitive is the set of technologies aimed at occupant protection. The Bronco Sport features nine airbags and various driver assistance systems.

Among them are autonomous emergency braking with pedestrian detection, blind spot alert, lane keeping assist, and lane centering.

The package also includes adaptive cruise control, a feature that also offers specific functions for off-road situations.

Front and rear cameras, parking sensors, and a multimedia center compatible with Android Auto and Apple CarPlay complement the list.

Premium sound system adds value to the package

In addition to traditional equipment, the SUV offers a Bang & Olufsen audio system. The set features ten speakers and a subwoofer, enhancing the onboard entertainment experience.

This type of equipment is usually found in vehicles positioned in higher market segments, which reinforces the model’s perceived value in the pre-owned segment.

Price comparison helps explain the interest in the model

The current positioning of the Bronco Sport in the market is one of the factors that most attract attention.

While the 2021 Wildtrak version appears for R$ 148,325 in the Fipe Table, a Volkswagen Tera High configured on the manufacturer’s website costs R$ 149,730.

The closeness of the values highlights an unusual situation: an SUV equipped with a 240 hp engine, all-wheel drive, and an extensive list of equipment can be purchased for a price similar to that of a new sports utility vehicle of a lower category.

For this reason, the Ford Bronco Sport has become one of the alternatives considered by consumers looking for a used SUV with distinctive features, high performance, and equipment that remains competitive even several years after its launch.

With information from Mundo do Automóvel para PCD

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