Ford Ends Vehicle Production in the Country and Ka Family and SUV EcoSport No Longer Appear on the Multinational’s Site in Brazil, Leaving the Market Definitively with the End of Stocks
The last chapter of Ford’s production end in the country has just happened, announced in January. Last Friday (04/02), the vehicles Ka, Ka Sedan and EcoSport no longer appear on the multinational’s site and have officially gone out of production in Brazil. Now, the cheapest Ford in Brazil is the Ranger pickup, which starts at R$ 166,790 in the XL Simple Cab 2.2 Diesel 4×4 manual version. After Automakers Suspend Vehicle Production in 29 Factories in Brazil, Volkswagen and Toyota Resume Production in the Country.
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It is worth reinforcing that Ford has not stopped selling cars here in Brazil: it is now offering only imported models, such as Ranger, Territory, and Mustang, in addition to the upcoming launches announced Bronco, Transit, and Mustang Mach 1.
Fenabrave has not yet released the sales figures for March, but both Ka and EcoSport were in free fall in registrations, due to increasingly lower stocks and consumer distrust, apprehensive about possible higher devaluations.
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African country launched a $145 million project to rehabilitate 35 dams and drill deep wells seeking water stored for millennia beneath the desert, a plan that Captain Ibrahim Traoré’s government presents as a path to the country’s water sovereignty.
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An eight-story railway colossus with a 16,500-ton roof, Chongqing East Station was built in 38 months with the help of robots and has become one of the largest passenger terminals in the world, with 15 platforms and 29 tracks.
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More than 20 billion dollars and 600 km of railway were built in record time in Africa to extract the hidden iron ore from Simandou from the forest, now the first ships are arriving in China and the IMF predicts a 25% jump in Guinea’s GDP.
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A new plastic tile that perfectly mimics traditional clay ones is gaining popularity on Brazilian roofs, being lighter, quicker to install, and capable of reducing both construction time and the weight on the house structure all at once.
The Next Ford Coming Up
The Ford Bronco’s launch in Brazil has been confirmed for May, available in three body styles (Bronco 2-door, Bronco 4-door, and Bronco Sport). It will initially arrive in the Bronco Sport configuration, with turbo engines.
Mustang Mach 1 has also been confirmed, a limited edition with a V8 engine producing 486 hp designed for the tracks. It is worth mentioning that the arrival of the recently announced Transit line was also already planned, with production in Uruguay.
After Ford, Multinationals Renault and Nissan May Close Their Factories in Brazil and Automotive Industry May Collapse in the Country
After Ford’s departure from Brazil, the global supply crisis and the pandemic have caused automakers like Chevrolet, Honda, Audi (Volkswagen), Scania, Volvo, and Mercedes-Benz to also suspend vehicle production. Now, according to information from Carlos Ghosn, multinationals Renault and Nissan may close their factories in Brazil, and the automotive industry may collapse in the country.
The Brazilian car market has fallen from 4 million units/year to just 2 million, said former Nissan president Ghosn.
“The weakest will leave Brazil, which always happens during major crises. Among the weakest, I mention the Alliance (between Nissan and Renault), because to compete in Brazil, it is necessary to have a strong automaker, willing to overcome the specific cycles of the local economy, and if the company does not have that will, it will keep leaving and entering the country, firing and hiring, stopping and returning. This stop and go is very bad for the brand and for the employees,” Ghosn states.


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