Portuguese 
English 
Spanish 
2 min of reading 
Solfácil’s CEO Stated at Event That Brazil Has the Capacity to Become the Largest Solar Energy Hub
The CEO of Solfácil, Fábio Carrara, spoke to Bússola Líderes about the great potential of solar energy in Brazil, which is growing by more than 160% a year, yet only reaches 0.5% of properties. “Brazil is known to be the best country in terms of distributed solar energy generation and has huge potential for global leadership in such a market,” says Fábio Carrara, CEO and founder of Solfácil, Brazil’s first solar energy fintech, in an interview with Bússola Lideres.
Read Also
“Our country has an abundance of sunlight year-round, a competitive workforce, and high electricity tariffs. All of this makes the return on investment in solar energy in Brazil exceptional. A market that is growing 167% a year and already moves more than R$ 10 billion annually, but still only reaches 0.5% of Brazilian properties,” said Solfácil’s CEO, Fábio Carrara, also noting that this index is 3% in the U.S., 5% in Germany, and 20% in Australia.
Solfácil and Its Mission to Democratize Solar Energy
Solfácil was founded in 2018 by CEO Fábio Carrara with the mission of democratizing solar energy through a financing line that does not require upfront payments, thus generating immediate benefits for consumers, who replace electricity bill expenses with a parcelized investment in a photovoltaic system.
-
China surprised the world by transforming mountains into a 3.6 GW “water battery” with 12 reversible 300 MW turbines, pumping water uphill when there is surplus energy and returning electricity to the grid when wind and sun disappear.
-
For the first time in history, 900 quilombola and riverine families in Marajó will have electricity — teams take solar panels by boat to communities without roads.
-
In 80 years building 22 thousand dams, Brazil impacted more than 4 million people — and the law approved in 2024 to protect those affected has not yet come into effect.
-
China is building 5 cascade dams for $167 billion in Tibet — and the Motuo Project will have 70 GW of capacity, three times more than the world’s current largest power plant.
“In practice, we are proposing that people swap costs. The cost of the electricity bill, which is essentially an eternal loan with the energy distributor, for an investment in a solar energy system, which generates immediate savings with lower installments than what they were paying for electricity, with a completion date in five years,” explained Carrara, CEO of Solfácil.
Be the first to react!