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Solfácil’s CEO Stated at Event That Brazil Has the Capacity to Become the Largest Solar Energy Hub
The CEO of Solfácil, Fábio Carrara, spoke to Bússola Líderes about the great potential of solar energy in Brazil, which is growing by more than 160% a year, yet only reaches 0.5% of properties. “Brazil is known to be the best country in terms of distributed solar energy generation and has huge potential for global leadership in such a market,” says Fábio Carrara, CEO and founder of Solfácil, Brazil’s first solar energy fintech, in an interview with Bússola Lideres.
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“Our country has an abundance of sunlight year-round, a competitive workforce, and high electricity tariffs. All of this makes the return on investment in solar energy in Brazil exceptional. A market that is growing 167% a year and already moves more than R$ 10 billion annually, but still only reaches 0.5% of Brazilian properties,” said Solfácil’s CEO, Fábio Carrara, also noting that this index is 3% in the U.S., 5% in Germany, and 20% in Australia.
Solfácil and Its Mission to Democratize Solar Energy
Solfácil was founded in 2018 by CEO Fábio Carrara with the mission of democratizing solar energy through a financing line that does not require upfront payments, thus generating immediate benefits for consumers, who replace electricity bill expenses with a parcelized investment in a photovoltaic system.
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Advancement in renewable energy: A R$ 150 million project launched by Petrobras and Finep aims to create state-of-the-art electrolyzers for green hydrogen, strengthening national research and preparing Brazil to compete in a billion-dollar energy market.
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Illiterate or semi-literate grandmothers were trained to repair solar systems, open rural workshops, and light up homes that still depended on kerosene.
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The world has bet on green hydrogen as the fuel of the future, but now faces the side effect: producing 1 kilogram requires about 9 liters of ultrapure water, and the largest projects on the planet are precisely in the driest regions of the Earth, where water is already scarce for people.
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Africa has about 500,000 cell towers and most still burn diesel to operate, while companies rush to cover antennas with solar energy and avoid signal blackouts.
“In practice, we are proposing that people swap costs. The cost of the electricity bill, which is essentially an eternal loan with the energy distributor, for an investment in a solar energy system, which generates immediate savings with lower installments than what they were paying for electricity, with a completion date in five years,” explained Carrara, CEO of Solfácil.
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