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Market Leader Nissan Plans to Replace All Vehicles Sold in China with Electric or Hybrid Cars by 2025
Nissan Motor Corporation intends to switch all of its vehicles sold in China to electric or hybrid cars by 2025, as the Japanese automaker seeks to keep pace with Beijing’s push for lower-carbon footprint automobiles.
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Nissan is Ready for Modernization
Nissan is set to launch nine models in China by 2025, which will be fully electric or hybrid, starting with the launch of a model equipped with its hybrid system ‘e-Power’ in China next year.
Nissan is also expected to launch its electric car model Ariya next year. Furthermore, over the next three years, the number of e-Power electric car models is anticipated to increase to five or six, including its sedan Sylphy. The Chinese government is said to have reclassified electric and hybrid cars as low fuel consumption vehicles, making it easier for automakers to meet production quotas.
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As part of its effort to make all new vehicles launched by 2035 environmentally friendly, half of the cars are expected to be zero-emission vehicles and the other half are expected to be gasoline-electric hybrid vehicles.
Japanese Automaker Plans to Increase Electric Car Sales in the Coming Years
Nissan plans to increase the proportion of electric vehicle sales in China from 2% in the fiscal year 2018 to 23% by 2023, but the company states it may raise the target even further as it reviews its sales strategy over the next five years.
It will likely take about 10 years for electric cars to be as profitable as gasoline-powered vehicles, due to high battery costs, according to a Nikkei report.
As the expansion of cleaner vehicles is inevitable to sustain growth in China, Beijing hopes to achieve its policy goal by promoting hybrids, which also have better profit margins.
