Innovation And Sustainability: Raízen Power Presents Solutions In Renewable Energy And Electromobility Exclusively At Equipotel.
São Paulo, September 18, 2023 – Marking its presence in the hospitality scene, Raízen Power, a leader in renewable energy solutions, lands at Equipotel 2023 with its exclusive portfolio of energy and elect mobility. The grand event, the heart of the hospitality industry, unfolds from September 19 to 22 at Expo Center Norte.
Energy Sustainable Achievement
Pioneering in the market, Raízen Power is not just one of the five largest energy traders in Brazil, but also the driving force behind more than 30 thousand clients who believe in a sustainable future. The brand’s offerings range from power plants that utilize clean energy sources like solar and biomass to innovative solutions for transitioning to the free energy market. Hotels and related establishments can reap the benefits without worrying about additional investments, such as installing solar panels.
Interaction And Knowledge At Equipotel
In the heart of Equipotel, visitors will find a stand from Raízen Power equipped with an interactive digital kiosk. Here, they will have the chance to dive into the company’s proposals, from shared distributed generation to Shell Recharge’s electric charging infrastructure. Hotels can now adopt these solutions to provide greater energy efficiency and convenience for guests.
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The world has bet on green hydrogen as the fuel of the future, but now faces the side effect: producing 1 kilogram requires about 9 liters of ultrapure water, and the largest projects on the planet are precisely in the driest regions of the Earth, where water is already scarce for people.
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Africa has about 500,000 cell towers and most still burn diesel to operate, while companies rush to cover antennas with solar energy and avoid signal blackouts.
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Farmers swapped diesel for solar panels in Pakistan, powered irrigation pumps almost cost-free, expanded rice fields, and now groundwater has become a red alert in the countryside.
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Migrant workers left the world’s largest renewable energy park in India after extreme heat, 12-hour shifts, delayed wages, and poor accommodations at a site that still promises to supply 18 million homes.
Bruno Lopes, the visionary behind the Commerce, Marketing, and Innovation strategies of Raízen Power, shares: “Our goal is to deliver tangible benefits not only for the hospitality industry but for the market in general. We look forward to connecting with a new audience at Equipotel and showing that we are ready to serve with cutting-edge solutions.”
Green Economy Within Everyone’s Reach
In addition to offering a green touch, Raízen Power also ensures substantial savings. Through Shared Distributed Generation, hotels can expect consistent discounts on their energy bills. For those exploring the Free Energy Market, savings can reach an impressive 30%, thanks to the freedom to negotiate terms directly with Raízen Power.
In the realm of electromobility, the company stands out as a leader in fast charging using 100% renewable energy. Since launching the Shell Recharge program in 2022, the company has been at the forefront, continually adapting to meet the ever-changing demands of electric vehicle users. Rafael Rebello, Director of Power Mobility, emphasizes the importance of providing solutions that align perfectly with individual needs, highlighting the high efficiency and technology of the chargers.
Service
Event: Equipotel 2023
Location: Expo Center Norte (Green Pavilion)
Address: Rua José Bernardo Pinto, 333 | Vila Guilherme | São Paulo – SP – Brazil
Registration: link.
Source: Eduarda Cristina Amici – Raízen.

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