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“Brazilian Tesla” Partners with iFood to Increase the Use of Electric Cars and Motorcycles by Deliverers
In 2017, Renato Villar, recognizing the need for low-cost electric vehicles in the Brazilian market, founded Voltz, the “Brazilian Tesla,” and partnered with iFood to sell electric motorcycles priced between R$ 11,500 and R$ 20,500. The global trend towards electrification is driven by the American Tesla, led by billionaire Elon Musk. However, electric cars from the automaker currently reach values of R$ 1 million in the Brazilian market. Even Tesla does not sell electric motorcycles, as the company focuses its business on cars.
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Partnership of the Brazilian Tesla with iFood
Voltz seeks to boost its growth in electric motorcycle sales through partnerships with delivery companies like iFood.
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iFood stated last Thursday (25) that it will invest in new sustainability solutions over the next five years. One of the commitments made is to increase the use of electric cars and motorcycles among iFood deliverers, aiming for at least 50% of deliveries to be made by non-polluting models by 2025.
Therefore, the foodtech has partnered with the “Brazilian Tesla,” which will launch a pilot project in April. In this phase, 30 electric motorcycles will be tested by iFood deliverers, allowing them to become more familiar with the technology.
According to iFood, the expectation is to reach 10,000 electric motorcycles in the next 12 months, taking advantage of Voltz’s production capacity expansion, which will begin its operations in Manaus, where it will be able to produce 100,000 units by the end of 2022.
About Voltz
Founded in 2013, Voltz originated as a parts supplier for motorcycles. Considering the trend of people seeking urban mobility, the company’s initial focus was on scooters for individuals traveling short distances daily. By late 2019, Voltz had developed an interesting model that met the needs of Brazilian transportation.
The product had a good range and a battery that could be charged at home. When sales began, the company noticed that the market was more ready than expected and that it was larger than previously anticipated.
Online, customers searched more for the street model, so the company began to focus on this model, which represents 50% of the motorcycle fleet in Brazil.
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